You can also check out the store locator to find authorized retailers near you. If in doubt, buy directly from Vans’ official website or from established online retailers like Zappos, Nordstrom, Farfetch, DSW, and Amazon. For online transactions, the first thing you must do is to check the ratings and feedback of the seller for reference.
With the thriving black market, you should carefully inspect the dealer you’re buying from. Before purchasing a pair of Vans, check out the tips below to avoid getting duped. There are several ways to know if you’re buying the real deal. There are many illegal manufacturers that produce exact replicas of Vans shoes, and it can be quite challenging to identify a genuine pair. It was introduced in 1977 and it’s the first to feature the iconic side stripe. One of their most copied styles is the Vans Old Skool. The same year, VF Corp was named Company of the Year by the footwear magazine Footwear News.ĭespite the steady revenue growth, Vans has also suffered significant losses due to counterfeiting. In an earnings report released in 2019, VF Corp said that it has gained a 35% increase in Vans sales globally, and it is planning to grow Vans’ revenue by $2 billion to achieve its $5 billion revenue target by the fiscal year 2023. Since it was acquired in 2004 by VF Corporation-the American apparel company behind famous brands such as Timberland and The North Face- Vans has grown into a $3 billion global lifestyle brand. Given the celebrity support as well as its timeless design, it’s not surprising that Vans has become one of the top-selling sneaker brands today. Justin Bieber wears pink Vans Authentic sneakers, while Hailey Baldwin opts for Vans Sk8-Hi Check shoes while leaving a spa in Beverly Hills on (Credit: Instar / WENN) Power couple Justin and Hailey Bieber, for instance, have been seen several times in various Vans sneakers.
SNEAKER REPS VANS DEFCON SERIES
In 2021, sales for white slip-on Vans sneakers spiked by 7800% after the release of Netflix’s hit series Squid Game.Īside from the average joes, a lot of stylish celebrities are also fans of Vans’ classic cool design. But today, especially with the ‘90s fashion revival, the skate shoe brand has become not just an iconic staple within the skating community, but also in the wardrobes of many sneakerheads. The company’s popularity has waned and waxed over the years. These days you can even customize your own Vans shoes. Over the past five decades, Vans has gone from a SoCal skateboarding staple to a global powerhouse.
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